According to Dirk Lueth, co-founder of the Upland Metaverse, the colonization of the metaverse by tech giants and the building of so-called “walled garden systems” is not sustainable. Lueth argues…

The Argentine Soccer Association, AFA, has partnered with Upland, a virtual world platform, to introduce its fans to the metaverse. Upland will allow Argentine fans to have a bigger connection…